Executive Profile

YOU DON'T BRING MARIO IN FOR MORE REPORTS.

YOU BRING HIM IN TO ALIGN ‍

PEOPLE,

PROCESS, AND

PROFIT.

Mario Garcia

Name

Fractional COO-L Operational Entropy Strategist

Role

Mario Garcia

Genesis

Operational leader with 15+ years of experience restoring clarity to organizations experiencing operational entropy — aligning cross-functional teams, eliminating revenue friction, and driving structured execution across enterprise and mid-size environments.

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Led multi-million-dollar initiatives, managed $25M+ budgets, and coordinated 100+ team members across technology, marketing, and operations.

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Today, I work with owner-led service businesses to eliminate operational drag, align messaging and execution, and build revenue systems that scale cleanly.

Enterprise Tenure

Zions Bancorporation — Senior Manager, Digital Strategy (2015–2023)

Browz — Enterprise Systems Director (2017–2019)

Toys “R” Us (incl. FAO Schwarz) — Enterprise Digital Consultant (2013–2015)

Rodale Publishing — Digital Project Lead (2010–2012)

Best Western & Comfort Inn (Franchise Operations) — General Manager (2024)

Loadout

SYSTEMS & STRATEGY

Enterprise Systems Thinking Applied to Mid-Market Businesses

KPI Visibility & Accountability

Process Redesign

Cross-Team Alignment

Operational Sequencing & Execution

Revenue Flow Optimization

AUTOMATION & BUILD

System Consolidation & Vendor Negotiation

SDLC Governance Oversight

Platform Modernization Strategy

Dev & Vendor Coordination

Automation Roadmapping

CREATIVE & FIELDWORK

Operational Friction Identification

Execution Roadmap Design (30-60-90)

Team Accountability Architecture

Customer Journey Mapping

Messaging & Conversion Clarity

Wielded Disciplines

Change Management Strategy

Executive Stakeholder Alignment

Agile & SDLC Implementation

Enterprise Governance & Documentation

Budget Oversight ($25M+ Annual Programs)

Multi-Department Transformation Leadership

Field-Tested Traits

Leads Through Sequencing, Not Noise

Coordinates Without Micromanaging

Brings Structure to Growth Environments

Operates Calmly Under Complexity

Eliminates Revenue Friction Without Disruption

Aligns Vision With Execution

EVERY PROCESS, STRUCTURED.‍

EVERY TEAM, ALIGNED.

Salt Lake City, UT

Location:

Mario Garcia is the Principal of House of Ledger (HOL), a strategic advisory firm helping scaling companies restore structural clarity, revenue architecture, and leadership alignment. With more than 15 years of experience across banking, enterprise technology, hospitality, and advisory roles, he works with founders and leadership teams navigating the operational complexity of growth.

Executive Engagement

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